At CS, we understand that with each sunrise, we are given a choice to make: we can either stay in bed waiting for life to come to us or we can get up and get after it, chasing what we want.
It's that belief that made us jump in a van and drive 1,000 miles south to link up with our rad friends from Ultimate Ears as they took over Tahoe on the last stop of 10K Mile Roll.
We learned that when you push the limits of an idea you believe in, when you are willing to keep going when it gets uncomfortable, and when you aren’t willing to take no for an answer, that’s when the good stuff happens.
That’s when things like Tahoe happen...
80+ rad strangers from all corners of the country meeting at 4AM to hike an hour through the dark - lit up by only our headlamps and the full moon above - summiting for one of the most unreal sunrises we’ve ever seen.
While we could try and sum it up with words, we know they will never do that morning the justice it deserves.